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Michael Winter
CEO
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Michael Winter
CEO
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Michael Winter
CEO
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Victoria Winter
Visionary
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Victoria Winter
Visionary
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Victoria Winter
Visionary
Meet the Founders
The Ease Co. is led by husband-and-wife team Victoria and Michael Winter. With over 15 years on the front lines of retail, Victoria grew her own independent boutique from the ground up, scaling it successfully for a decade. She lived the daily struggle of rising operational burdens and saw that most tech solutions weren’t built for the reality of the shop floor. To help find the cure, she partnered with Michael, who brings a unique perspective from his 14-year career as a spinal physician’s assistant. He applies his diagnostic expertise to uncover the hidden “pain points” within a business, treating the root cause of operational friction. Together, their hands-on experience and expert problem-solving create tailored solutions that ease the strain and empower the next wave of modern retailers to thrive.
OUR ethos
We know how challenging modern retail is and we treat every client how we would have wanted to have been treated
Commitment to Ease
There's enough to add stress to your day as a business owner, we are here to do the opposite.
Your Success is Our Success
We take pride in every project we take on. We are committed to your on going success (and ours!)
Smarter not harder, always
While there are so many slick tools that look great on the surface, we always think about the end users first- will this make you or your customers lives easier? If the answer is no, it's off the table!
Products First
We always are focused on the gut health of your business, your inventory. Tracking inventory properly not only gives you better data about your business but leads to better customer journey.
people you can count on
We know what it's like to have an agency make you a long list of claims that never come to fruition. We stand by our word- if something is out of our scope we will be happy to direct you elsewhere.
business services can be fun
While we take your business very seriously, we do not take ourselves too seriously. We aim to add fun into the job whenever we can!
Meet the Founders
The Ease Co. is led by husband-and-wife team Victoria and Michael Winter. With over 15 years on the front lines of retail, Victoria grew her own independent boutique from the ground up, scaling it successfully for a decade. She lived the daily struggle of rising operational burdens and saw that most tech solutions weren’t built for the reality of the shop floor. To help find the cure, she partnered with Michael, who brings a unique perspective from his 14-year career as a spinal physician’s assistant. He applies his diagnostic expertise to uncover the hidden “pain points” within a business, treating the root cause of operational friction. Together, their hands-on experience and expert problem-solving create tailored solutions that ease the strain and empower the next wave of modern retailers to thrive.
OUR ethos
We know how challenging modern retail is and we treat every client how we would have wanted to have been treated
Commitment to Ease
There's enough to add stress to your day as a business owner, we are here to do the opposite.
Your Success is Our Success
We take pride in every project we take on. We are committed to your on going success (and ours!)
Smarter not harder, always
While there are so many slick tools that look great on the surface, we always think about the end users first- will this make you or your customers lives easier? If the answer is no, it's off the table!
Products First
We always are focused on the gut health of your business, your inventory. Tracking inventory properly not only gives you better data about your business but leads to better customer journey.
people you can count on
We know what it's like to have an agency make you a long list of claims that never come to fruition. We stand by our word- if something is out of our scope we will be happy to direct you elsewhere.
business services can be fun
While we take your business very seriously, we do not take ourselves too seriously. We aim to add fun into the job whenever we can!
Meet the Founders
The Ease Co. is led by husband-and-wife team Victoria and Michael Winter. With over 15 years on the front lines of retail, Victoria grew her own independent boutique from the ground up, scaling it successfully for a decade. She lived the daily struggle of rising operational burdens and saw that most tech solutions weren’t built for the reality of the shop floor. To help find the cure, she partnered with Michael, who brings a unique perspective from his 14-year career as a spinal physician’s assistant. He applies his diagnostic expertise to uncover the hidden “pain points” within a business, treating the root cause of operational friction. Together, their hands-on experience and expert problem-solving create tailored solutions that ease the strain and empower the next wave of modern retailers to thrive.
OUR ethos
We know how challenging modern retail is and we treat every client how we would have wanted to have been treated
Commitment to Ease
There's enough to add stress to your day as a business owner, we are here to do the opposite.
Your Success is Our Success
We take pride in every project we take on. We are committed to your on going success (and ours!)
Smarter not harder, always
While there are so many slick tools that look great on the surface, we always think about the end users first- will this make you or your customers lives easier? If the answer is no, it's off the table!
Products First
We always are focused on the gut health of your business, your inventory. Tracking inventory properly not only gives you better data about your business but leads to better customer journey.
people you can count on
We know what it's like to have an agency make you a long list of claims that never come to fruition. We stand by our word- if something is out of our scope we will be happy to direct you elsewhere.
business services can be fun
While we take your business very seriously, we do not take ourselves too seriously. We aim to add fun into the job whenever we can!
